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Privacy Policy

Privacy Notice

Last Updated: June 11, 2020

Please email us at privacy@nayamode.com with any questions about this Policy.

Nayamode takes your privacy seriously. Our goal is to make Nayamode a great experience while protecting your privacy. This privacy notice discloses the privacy practices specifically for nayamode.com. This privacy notice also applies solely to information collected by this website.

We will notify you of the following:

What personally identifiable information is collected from you through the website, how it is used and with whom it may be shared.

What choices are available to you regarding the use of your data.

The security procedures in place to protect the misuse of your information.

How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing

We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request.

Unless you ask us not to, we may contact you via email in the future to inform you about new products or services, promotions, or changes to this privacy policy.

Your Access to and Control Over Information

You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us at privacy@nayamode.com or via the phone number given on our website:

  • See what data we have about you, if any.
  • Change/correct any data we have about you.
  • Have us delete any data we have about you.
  • Express any concern you have about our use of your data.

SECURITY

We take precautions to protect your information. When you submit information via the website, your information is protected both online and offline.

Our website is encrypted. What this means is: for any information that is collected, we encrypt and transmit that information from you to us in a secure way. You can verify this by looking for a lock icon in the address bar of your browser and looking for “https” at the beginning of the address of the Web page.

REGISTRATION

In order to use certain areas of this website, you may be asked to complete a registration or contact form. During this process, you will be asked to give certain information (such as your name and email address). This information is used to contact you about the products/services on our site in which you have expressed interest.

If you use cookies or other devices that track site visitors, insert a paragraph like this in your privacy notice:

COOKIES

We use “cookies” on this site. A cookie is a piece of data stored on a visitor’s hard drive to help us improve your access to our site and to identify repeat visitors to our site. Cookies can also enable us to track and target the interests of our users to enhance the experience on our site. Usage of a cookie is in no way linked to any personally identifiable information on our site.

BUSINESS PARTNERS

From time to time, we partner with other business partners to provide specific services. When you sign up for these services, we will share names, or other contact information that is necessary for the third party to provide these services. These parties are not allowed to use personally identifiable information except for the purpose of providing these services.

LINKS

Our website may contain links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

SURVEYS & CONTESTS

From time-to-time our site requests information via surveys or contests. Participation in these surveys or contests is completely voluntary and you may choose whether or not to participate and therefore disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site.

RESPONSIBLE PARTY

Nayamode Solutions is responsible for your personal information. If you have any questions about this Privacy Notice or your personal information, you can contact us at privacy@nayamode.com.

With over 20 years of expertise in compelling visual story, we’ve helped build tech giants like HP and Microsoft, as well as rising stars like H20 and CorneaGen. From presentation decks, to videos, to events -live or remote, we deliver high quality communication products designed to move people and businesses forward. Now, with offices in Oakland, Seattle and India, along with the recent addition of Nayamode Studios, our portfolio has greatly expanded to include content, web-design and development.



Executive Keynote Deck Design for Oracle AI World

Challenge

Oracle was preparing for AI World 2025, a high-visibility industry event featuring executive-level keynote presentations. With aggressive timelines, Oracle needed experienced design support to transform complex content into polished, cohesive keynote decks for delivery by senior executives. Having worked with Nayamode years earlier, Oracle returned seeking the same caliber of design expertise and team continuity they trusted in the past.

Solution

The Nayamode team provided rapid-turn, presentation design support for two executive vice president keynote presentations, each with significant slide volume and ongoing content iteration.

  • Designed and built two large-scale keynote decks under compressed timelines
  • Created visual cohesion across both decks while tailoring each presentation to its respective executive speaker
  • Translated dense, technical AI database concepts into clear, visually engaging slides
  • Developed and refined complex diagrams, visual builds, and architecture layouts to support executive storytelling
  • Worked flexibly alongside Oracle stakeholders as content continued to evolve late into the process

Throughout the engagement, Nayamode operated as a trusted extension of Oracle’s team, balancing speed, precision, and executive polish.

Impact

  • Enabled Oracle executives to deliver high-impact, professional keynote presentations at a major industry AI event
  • Successfully met tight deadlines despite ongoing content changes and large slide volumes
  • Reinforced Oracle’s confidence in Nayamode’s design team, leading to renewed engagement after a five-year gap
  • Helped re-establish Nayamode as a go-to partner for Oracle presentation and design work, opening the door to additional follow-on projects

Thank you.

Message received

Diane Setness

Diane is a seasoned marketing professional who is currently supporting programs in Microsoft’s Surface Marketing Team.  Previously, she has worked in various marketing roles within Azure, Windows Embedded, Mobile Phones, WW Retail, TechNet Web Service, OEM Emerging Markets, Windows, and Customer Service & Support (CSS).  Diane also has experience in retail sales management and marketing within the telecommunication and home appliance industries.  When she is not working, you will find her at a gym or exercise class, doing anything outdoors, or finding a new restaurant to indulge in.

Aimee Voelz

Aimee is an accomplished business and marketing professional experienced in strategic planning and implementing multimillion-dollar, global projects with proven sales impact. She is a proactive leader with excellent skills in communication, problem-solving, and collaborating across groups and management levels.

Chris Hill

Chris Hill is a seasoned marketing executive and leader who has led teams at Fortune 500 companies, entrepreneurial start-ups, and medium-sized growth companies. His skills and experience span a broad set of marketing functions: product management and marketing, lead generation, sales enablement, partner marketing, and business development. When he is not working, he is in the mountains of Washington skiing, hiking, and biking.

Sandi Olson

Sandi is an agile, data-driven, creative, customer-focused Senior Project Manager with a history of delivering innovative and strategic digital content that connects with customers, communicates value add, and advances marketing plans in a fast-paced environment.

Sandi has experience in travel and tourism, telecommunications, non-profits, creative arts and technology. She also loves to dance.

Linda Leste

Linda is a marketing professional currently supporting programs in Azure Marketing. She came to the Seattle area after working in advertising in the Bay Area. Previously, Linda worked with Microsoft in Corporate Communications, Windows Marketing and MSN. Since having children, she has consulted in various marketing roles for Microsoft.

Last year, Microsoft announced that the Internet Explorer 11 desktop app would be retired in June 2022 after 25 years in the market.  Many commercial customers have old internal apps built on IE so it was imperative for these customers to complete the migration to Microsoft Edge with IE-mode before retirement, otherwise they could face a work stoppage. To ensure a successful retirement of IE11, driving awareness of the retirement date with the commercial audience and driving action was critical. The overarching goal was to successfully move IE users to Microsoft Edge without disruption and deliver a faster, more secure, and modern browsing experience than Internet Explorer.

The Edge Commercial GTM team turned to Nayamode to help manage paid social media campaigns that were designed to amplify the message and drive action.  A mid-funnel paid media campaign was run across social media and display ad platforms. Nayamode supported the campaign with ad placement, performance tracking, and reporting and also worked with the team on development of ads to drive the “urgency” message.

It was also critical that IT Pros were given tools to successfully transition to Edge with IE mode. With Nayamode’s support, different calls to action were developed pointing to different tools as the campaign progressed.  The campaign exceeded performance targets. The campaign will wrap up in June prior to the June 15, 2022 retirement date.  Nayamode is proud to support this important initiative for Microsoft.

In early 2021, Microsoft’s Surface Accessories group wanted expertise to manage the lifecycle strategy for a new Surface accessory product in development. They turned to Nayamode who assigned Matt Rollins as a business planner and analyst.

To manage the lifecycle and develop strategy, Matt mined information from disparate groups while breaking down information silos and facilitating the team to work as one. The work deliverables included a business opportunity analysis, modeling of lifetime volumes, and then a complete launch-wave strategy.

Leading up to the conclusion of the project, the data curating and modeling efforts gave visibility to data that led to impactful decisions. Matt and Nayamode delivered the keys to success also by being totally invested in cross-functional collaboration and remaining customer obsessed.

Switching direction for a major program is not an easy decision for any business; never mind at the 11th hour. Sometimes it’s not even possible, although it may be necessary.

Nayamode was called upon by a major video-gaming entity to manage preparations to take part in a yearly industry event. Pattie MacCool, program manager from Nayamode, was creating major workstreams and workback schedules for her teams when she was directed to change direction.

Rather than taking part in the current event, the company wanted to host their own event. The timeline would be very similar and much reassessing of budgets, schedules, resources had to be done quickly.

Tight deadlines, unknown variables, the search for a venue and all that comes with a major industry event were grounded quickly. Pattie’s approach gained the immediate buy-in of senior-level managers. By applying her experience to see things a little differently, she was able to preserve the momentum and deliver the desired outcome.

When asked what programs she likes best, Pattie replied, “I like the working the projects where it’s not obvious what needs to be done next. Often clients are so busy with their business that they may not see the nuances that could really make a difference.”

Windows Marketing Commercial Copywriter

You’re a natural storyteller, and you have writing and editing superpowers. You believe in the power of plain language to communicate ideas and you thrive on creating solutions that help people achieve more with technology. You have a technical background and you’re driven by a passion for making technology simpler and friendlier.

We’re looking for a creative and highly tech-savvy writer to join our team. As the Copywriter, you will be responsible for creating engaging content and messaging for various marketing and readiness communications. You will also be responsible for ensuring copy is aligned with brand standards and guidelines.

Responsibilities

  • Create new content (including blog posts, web copy, case studies, white papers, ad copy, etc) to assist marketing campaigns
  • Work closely with other marketing team members
  • Help research and develop monthly content calendars

Global Sales Enablement Portals & Content Operations

Microsoft sellers rely on centralized portals to access the right sales, marketing, and enablement content at the right time. Over time, content sprawl, platform changes, inconsistent tagging, and outdated materials made it difficult for sellers to find what they needed quickly. Marketing teams also lacked clear insight into which content was driving value and which assets should be retired, creating inefficiencies across the sales ecosystem.

What Nayamode Did and How

Nayamode took ownership of Microsoft’s global field sales portals, serving as both content operations lead and platform steward across multiple generations of technology (SharePoint, Microsoft-built platforms, and third-party solutions like Seismic). The team:

  • Managed end-to-end content intake, QA, tagging, publishing, and governance for seller-facing assets
  • Ensured compliance with quality, accessibility, and brand standards before content went live
  • Partnered with marketing teams to organize content in ways that aligned with real seller workflows
  • Provided usage reporting and performance insights, identifying which assets were effective and which should be retired
  • Reduced noise by proactively removing low-performing or outdated content and elevating high-value resources

Results / Benefits

  • Improved seller efficiency by making critical content easier to discover and use
  • Gave marketing teams data-driven insights to guide future content investments
  • Reduced system clutter and improved overall content quality across sales portals
  • Supported Microsoft sellers globally with a more streamlined, usable enablement experience
  • Established long-term operational continuity despite platform changes over time

Geoff McNeely

Geoff is an unlikely blend of systems thinker, business strategist, earth regenerator, anthropologist, and data wizard. His passion is to help people find nuggets of wisdom buried in their data. He is married with three children, two cats, a dog, and a food forest on Whidbey Island.

Meredith Goldstein

Meredith is an experienced marketer with both strategic and operational skills. She is detail oriented and understands the value of consistent, disciplined branding and messaging. Meredith earned an MBA in marketing from the New York University Stern School of Business and a B.S. from Cornell University.

Streamlining Marketing Sample Operations

Client: Microsoft Surface Marketing (Launch Readiness & Pre-Launch Samples)

Challenge

The Surface marketing samples catalog and pre-launch PO process were decentralized, creating confusion for internal Microsoft teams about where and how to order launch devices for marketing use. Inaccurate SKUs, outdated inventory, and inconsistent tenting (confidentiality) procedures caused delays before product launches.

Solution

Nayamode managed the end-to-end PO creation process for Surface pre-launch samples—verifying pricing with finance, correcting data errors, and ensuring compliance across global markets. We also maintained and optimized the Surface Marketing Samples Catalog in ProcureWeb, ensuring discontinued SKUs were removed and new ones added.

Impact

Our work ensured smooth launches by maintaining SKU integrity and preventing improper purchases, reducing internal procurement errors. Nayamode’s management of launch readiness data and certification reporting enabled timely go-to-market execution for global Surface releases.

Scaling the Pre-Launch Sample (PLS) Program

Client: Microsoft Surface (Commercial & Consumer Launch Operations)

Challenge

Microsoft’s PLS process was entirely manual, managed through Excel spreadsheets that tracked SKUs, configurations, and pricing across hundreds of product variations. This created errors, inconsistent reporting, and inefficiencies during device launches.

Solution

Nayamode led the transformation of PLS operations, designing and implementing a centralized digital PLS Request Tool- an automated platform where stakeholders could place and track sample orders through a standardized interface. Nayamode also built the PLS Portal, a documentation hub and training library supporting global teams.

Impact

The new system standardized and scaled pre-launch operations across multiple Surface divisions, reducing manual reporting hours and virtually eliminating processing errors. The Nayamode team achieved an error rate near zero in order accuracy and timing, while supporting launches delivering up to 33,000 devices.

Optimizing Microsoft’s Digital Asset Infrastructure

Client: Microsoft Marketing Technology (MarTech)

Challenge

Microsoft’s MarTech ecosystem relied on disparate systems for managing videos and marketing assets, leading to duplicate processes, inconsistent tagging, and limited cross-team visibility.

Solution

Nayamode provided technical program management for both platforms, driving tool integration, taxonomy updates, and metadata standardization. We manage the corporate taxonomy refresh process, ensuring all assets are retagged and mapped to updated metadata structures every year.

Impact

Metadata management and platform integration has enabled Microsoft to streamline digital asset discovery and improve analytics tracking for marketing campaigns. Our work supports thousands of assets used across email, web, and video channels globally.

Driving Operational Efficiency in Surface Commercial GTM

Client: Microsoft Surface Commercial Devices Go-to-Market

Challenge

The Surface Commercial GTM team needed more operational support to ensure pricing, discount, and product data accuracy during Surface product launches. Manual processes and layoffs created knowledge gaps and increased workloads on FTEs.

Solution

Nayamode managed pricing list accuracy and partner discounts, ensuring that all Surface commercial partners received correct launch pricing. Our consultants began building Power BI reports to visualize discount trends and sales performance and took on project management responsibilities to modernize internal tools.

Impact

Nayamode’s analytical and operational rigor helped maintain flawless pricing execution for global Surface partners, while introducing automation and reporting improvements that provided leadership with better visibility into pricing effectiveness.

Enterprise Software Trials Program Management

Enterprise and public-sector customers evaluating Microsoft products often face challenges with standard software trials. Default trials are typically too short, too small in scale, and lack the flexibility needed for complex IT environments, regulated industries, or long decision-making cycles. Without the ability to properly evaluate products—especially newer, highly innovative solutions like Copilot—customers struggled to confidently move forward with purchase decisions. At the same time, Microsoft needed to control costs, ensure compliance, and prevent misuse of trials as a form of discounting.

What Nayamode Did and How

Nayamode partnered closely with Microsoft marketing, finance, business planning, and the global sales field to design, manage, and govern a scalable enterprise trials program. Acting as a strategic intermediary, the Nayamode team:

  • Assessed each sales opportunity to determine the appropriate trial length, size, and configuration, aligning it with documented sales progress, forecasted close dates, and deal value
  • “Right-sized” trials post-activation to support complex customer environments, including extended timelines (e.g., 120–180 days) and larger user counts
  • Established governance and validation processes to ensure trials were used appropriately and compliantly
  • Coordinated with internal enablement and FastTrack teams to support adoption without overstepping seller ownership
  • Rapidly mobilized the trials infrastructure to support humanitarian and crisis response efforts, including disaster recovery, geopolitical emergencies, and large-scale remote work enablement

Results / Benefits

  • Enabled customers to experience products in their real environments, increasing confidence and accelerating purchasing decisions
  • Supported thousands of trials globally across industries, including government and highly regulated sectors
  • Protected Microsoft from revenue leakage, legal risk, and trial abuse while still empowering sellers to close deals
  • Played a critical role in the successful market adoption of newer solutions like Copilot
  • Provided a fast, scalable licensing mechanism during global crises, supporting business continuity and humanitarian initiatives

Reuol Rankin-Watson

Reuol Rankin-Watson has a deep background in marketing and promotions. Originally from New Jersey, he attended the University of Washington. Reuol always finds ways to extend himself and stay challenged, and thrives on learning and opportunities for personal growth. He enjoys the outdoors, gym workouts, and taking full advantage of all the activities the Pacific Northwest has to offer.